Our Privacy Policy
At
Prudential California Realty, we recognize that you expect privacy and
security when it comes to information that personally identifies you and
allows you to be individually contacted ("Personal
Information"). Prudential California Realty has adopted the following
online privacy policy because we understand the need to safeguard the
information you may be providing to us at our web site.
Why we request information about you
Prudential
California Realty offers a variety of programs and services to you from
personalized home searches to online mortgage applications. We collect
and retain information about you only when we believe it will help us
provide you with the services and products that you desire.
Personalized Home Search Registration
When
you sign up for our personalized home search, we may use that
information to occasionally notify you about important functionality
changes to our web site, new Prudential California Realty products or
services, and special offers we think you'll find valuable.
Online Forms
When
you request other information from us through our various order forms,
we need to know your name, e-mail address, mailing address and telephone
numbers so we can be sure to get in touch with you when and how you ask
us to. For instance, when you apply for an online mortgage loan, we
need to know your name, social security number, e-mail address, mailing
address, income, debt and asset information. This information is
necessary to process your mortgage application and to obtain your credit
report. We will not obtain your credit report without your
authorization, but we cannot approve you for a mortgage loan without it.
We can, however, pre-qualify you for a mortgage loan without your
credit report.
How we protect your financial information
When
you apply for an online mortgage loan, we offer the use of a secure
server. The secure socket layer software (SSL) encrypts all information
you input before it is sent to us. Even though you may not see a padlock
in the bottom of your browser window, rest assured that all the
information you enter is encrypted before being sent to our order
center. The information we receive from you also is protected against
unauthorized access once we receive it. We limit access to your
information to employees who have a business reason for accessing it. We
also educate our employees about the importance of your privacy through
our educational programs and company policies.
About Our Cookies
Cookies
are small pieces of information that are stored by your browser on your
computer hard drive. Our cookies allow us to welcome you back to our
site and provide you with your personalized home searches. Most web
browsers automatically accept cookies, but you can change your browser
to prevent cookies from being placed on your computer without your
consent. You can still use our regular home search feature and every
other function on our site even though your computer will not accept
cookies. Cookies, by themselves, cannot be used to discover your
identity and we do not know your identity unless you tell us.
Links to other web sites
Our
web site contains links to and from other web sites and may be in the
form of display advertising. We cannot guarantee that web sites other
than PrudentialCal.com will respect and protect your Personal
Information in the same manner that we do. We urge you to go to and read
the Privacy Statements of other web sites when you visit them for your
own protection. We also are not responsible for the content of web sites
other than PrudentialCal.com.
Your consent
When
you provide us with Personal Information, you consent to the collection
and use of this information by Prudential California Realty. If we
decide to change our privacy policy, we will post changes on this page
so that you are always aware of what information we collect, how we use
it, and under what circumstances we disclose it.
© 2004 Prudential California Realty. All Rights Reserved.